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‘Unstoppable’ Smoking Cessation Campaign Gains Momentum as Journalist Wins EU Special Prize

February 1, 2012  The winners of the third annual EU Health Prize for Journalists were announced yesterday in Brussels. For the first time in its three-year history, a special prize was awarded for entries on the subject of smoking cessation. Shortlisted from 32 entries on the topic, the winner was revealed as Monica Cetera for her web article “I’ve come here to have my teeth treated, not to quit smoking” which details an unpleasant but lesser known harmful effect of smoking - poor oral health. The article also illustrates the financial costs associated with smoking.

“Journalists play an essential role in transmitting health information messages and empowering people to take control of their health”, said John Dalli, EU Commissioner for Health and Consumer Policy. “This special prize has been created to recognise those journalists who stand out from the crowd in their approach to tackling such a critical health issue as smoking cessation.”

For More Information:
http://www.marketwatch.com/story/unstoppable-smoking-cessation-campaign-gains-momentum-as-journalist-wins-eu-special-prize-2012-02-01


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